Professional Background
2013-2025
Marketing Director
Nickle Electrical Companies
Newark, Delaware
I served as the sole member of the marketing department, leading all initiatives from strategy to execution. I developed and maintained a consistent, impactful brand across all channels while managing internal and external communications. My work included creating a wide range of marketing materials—ads, newsletters, brochures, logos, and more—as well as overseeing digital efforts such as website updates, social media, and e-newsletters. I directed community relations and formed a 10-person volunteer committee to support monthly outreach efforts. From planning intimate sessions to coordinating events for over 200 attendees, I handled logistics, promotion, and execution. I also refined proposal content, authored all company blog posts, and produced award-winning submissions that earned industry recognition.
2011-2012
Publicity Assistant
Rizzoli International Publications
New York City, New York
I supported publicity campaigns for book launches and events, assisting with media outreach, press releases, and author promotion. I collaborated closely with the marketing and editorial teams to ensure cohesive messaging and smooth coordination. In addition to campaign support, I managed a variety of administrative tasks that kept projects on track and contributed to the overall success of the publicity department.
2010-2011
Staff Writer
Gannett Co
Delaware
I covered local news, events, and human interest stories for a regional publication, delivering timely and engaging content under tight deadlines. I regularly conducted interviews, attended community meetings, and built relationships with local sources to ensure accurate, well-rounded reporting that resonated with readers.
Education
2006-2010
Bachelor of Arts in Communications; Concentration in Journalism; Minor in Sociology
Salisbury University
Salisbury, Maryland
At Salisbury University, I earned a bachelor’s degree in Communications with a concentration in Journalism and a minor in Sociology. My coursework included creative writing, media design, interpersonal communication, and sociological theory—giving me a strong foundation in both storytelling and social insight. I wrote for the student newspaper all four years, serving as News Editor and Vice President during my senior year. I was inducted into Lambda Pi Eta, the communications honor society, and Omicron Delta Kappa, the national leadership honor society. In addition to academics and writing, I was also a dedicated member of the university swim team throughout my college career.
2011-2012
Master of Science in Publishing
Pace University
New York City, New York
I spent two years living in New York City while earning my master’s degree in Publishing from Pace University, immersing myself in the heart of the industry. My coursework included book and magazine production, professional editing, marketing, publishing ethics, and business communication. I completed my thesis on Negotiating Subsidiary Rights in the 21st Century, exploring the evolving landscape of rights management. During this time, I also worked as a Publicity Assistant for a major publisher, gaining hands-on experience in book promotion, and as a Bookseller at Barnes & Noble—nurturing my lifelong passion for reading from the other side of the shelves.
Skills
Storytelling
Brand Strategy
Internal & External Communications
Digital Marketing
Social Media Management
Event Planning
Community Relations
Fundraising/Sponsorship Management
Volunteer Coordination
Content Creation
Proofreading/Copy Editing
SEO Writing
Microsoft Office Suite
Final Cut Pro